Deconstructing a brief

1. Aims and objectives of the advertising campaign

2. Who is the advertising campaigns target audience?

3. Potential issues based on the context of the advertising campaign

For the trampolining brief:

1. The aims and objectives is to get attention for the new trampoline park in sheffield via the   internet/viral videos 
2. The target audience is families and 13-19 year olds
3. Issues based on the context could be that they won't have enough time to build the trampoline park and also advertise its so they get profit back straight away when the open it. Also it doesn't state what time in January they are hoping to open the park so the people making the advertisement will have two get everything done quickly and be prepared